E-Commerce Specialist

About the Company Since its establishment in 1882, Burnsco has been dedicated to providing New Zealanders with a wide range of boating, fishing, and motorhome supplies. With 19 retail locations across the nation and ongoing expansion, we continually create opportunities for professional growth and development. We are currently seeking an exceptional E-Commerce Specialist to join our dynamic Support office located at the Half Moon Bay marina. About the Role At Burnsco, we are proud to be a digitally driven organization that prioritizes delivering an outstanding customer experience. The successful candidate will excel in a data-focused environment and possess a keen attention to detail. In this role, you will play a crucial part in planning, executing, and optimizing our digital campaigns and merchandising strategies to drive online growth and enhance customer satisfaction. Reporting directly to our E-Commerce Manager, you will be responsible for implementing digital initiatives aimed at improving performance across our e-commerce platforms. You will use analytics and performance metrics to make informed and impactful decisions. Key Responsibilities - Support the development and execution of e-commerce campaigns across various digital channels. - Collaborate with cross-functional teams to implement merchandising strategies that align with our business objectives. - Analyze performance data to drive continuous improvement and optimize conversion rates. - Monitor key metrics and prepare regular reports on campaign effectiveness and online sales trends. - Identify and troubleshoot performance issues related to product listings, navigation, and onsite search. - Ensure product content accuracy and consistency across all digital platforms. - Assist with A/B testing, promotions, and seasonal updates to improve user experience and engagement. About You - A minimum of 2 years’ experience in an e-commerce or digital marketing role. - A strong understanding of e-commerce platforms such as Shopify, Magento, or BigCommerce, as well as CMS tools. - Proficiency in using Google Analytics and other performance tracking tools. - Comfort in working with data and translating insights into actionable strategies. - Detail-oriented, with excellent organizational and time management skills. - A proactive and collaborative mindset, coupled with a passion for continuous improvement. Why Join Us? - Become part of a developing digital team with a strong emphasis on innovation and customer experience. - Have the opportunity to make a measurable impact on our business performance. - Enjoy a collaborative, flexible, and supportive work environment. - Benefit from an uncapped monthly bonus scheme. - Receive a generous team discount on all Burnsco and Jaycar Electronic products (Jaycar is our parent company). - Access fuel discounts and free Employee Assistance Program (EAP) support. - Take advantage of RV rental and approved club membership subsidies. If you are passionate about e-commerce, data-driven strategies, and delivering exceptional customer experiences, we would love to hear from you. Please submit your CV along with a brief cover letter outlining why you would be a great fit for this role.